From Cartoon Network's massively popular show Ben 10, it's Hex!
Hex is a master of magic. He is a highly ambitious sorcerer eternally on the hunt for magical artifacts to aid in his evil pursuits. He's got a bit of a temper and the perfect sense of humor to compliment it.
Figure comes with magic staff!
On a roadtrip with his cousin Gwen and his Grandpa Max, Ben finds an alien watch, the Omnitrix, which allows him to transform into 10 different aliens. Once transformed, Ben takes on the alien's appearance and powers, while always remaining a ten year old boy. The result... the ultimate kid superhero!